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European journal of marketing : EJM
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Children's use of brand symbolism: A consumer culture theory approach
Nairn, Agnes
;
Griffin, Christine
;
Wicks, Patricia Gaya
- In:
European journal of marketing : EJM
42
(
2008
)
5
,
pp. 627-640
Persistent link: https://www.econbiz.de/10008057916
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