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~person:"Narasimhan, Om"
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Search: person:"Chen, Xinlei (Jack)"
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Narasimhan, Om
Chen, Xinlei
14
Chen, Xinlei (Jack)
6
Chen, Yuxin
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John, George
4
Mehta, Nitin
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Xiao, Ping
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Dasgupta, Srabana
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Geurs, Susan E.
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Hill, Arthur V.
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Lu, Wei
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Zhu, Rui Juliet
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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OLC EcoSci
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Examining demand elasticities in Hanemann's framework : a theoretical and empirical analysis
Mehta, Nitin
;
Chen, Xinlei
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
3
,
pp. 422-437
Persistent link: https://www.econbiz.de/10003984300
Saved in:
2
Examining Demand Elasticities in Hanemann's Framework: A Theoretical and Empirical Analysis
Mehta, Nitin
;
Chen, Xinlei (Jack)
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
3
,
pp. 422-438
Persistent link: https://www.econbiz.de/10008420695
Saved in:
3
Informing, transforming, and persuading : disentangling the multiple effects of advertising on brand choice decisions
Mehta, Nitin
;
Chen, Xinlei
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
3
,
pp. 334-355
Persistent link: https://www.econbiz.de/10003736518
Saved in:
4
Assessing the consequences of a channel switch
Chen, Xinlei
;
John, George
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
3
,
pp. 398-416
Persistent link: https://www.econbiz.de/10003736557
Saved in:
5
Assessing the Consequences of a Channel Switch
Chen, Xinlei (Jack)
;
John, George
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
3
,
pp. 398-416
Persistent link: https://www.econbiz.de/10008063974
Saved in:
6
Informing, Transforming, and Persuading: Disentangling the Multiple Effects of Advertising on Brand Choice Decisions
Mehta, Nitin
;
Chen, Xinlei (Jack)
;
Narasimhan, Om
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
3
,
pp. 334-355
Persistent link: https://www.econbiz.de/10008063977
Saved in:
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