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~person:"O'Neill, John"
~person:"Vives, Aldric"
~subject:"Brand management"
~subject:"Markenführung"
~subject:"Preismanagement"
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Brand management
Markenführung
Preismanagement
Hotel industry
23
Hotellerie
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7
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7
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7
Firm performance
3
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hotel
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price elasticity of demand
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pricing
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O'Neill, John
Vives, Aldric
Dev, Chekitan S.
11
Hunold, Matthias
8
Laitenberger, Ulrich
8
Law, Chun Hung Roberts
8
Kesler, Reinhold
7
Denizci Guillet, Basak
6
Lee, Seul Ki
6
Mantovani, Andrea
6
Mattila, Anna S.
6
Noone, Breffni M.
6
Piga, Claudio A.
6
Han, Heesup
5
McGuire, Kelly A.
5
Oh, Haemoon
5
Reggiani, Carlo
5
Wang, Yao-Chin
5
Figini, Paolo
4
Gil Saura, Irene
4
Guo, Xiaolong
4
Jacob Escauriaza, Marta
4
Khan, Imran
4
Kim, Jinkyung Jenny
4
Kim, Minsun
4
Kim, Woo Gon
4
King, Ceridwyn
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Law, Rob
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Ling, Liuyi
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Martínez-Puertas, Sergio
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Rest, Jean-Pierre van der
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4
So, Kevin Kam Fung
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Su, Na
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Tourism economics : the business and finance of tourism and recreation
4
The Cornell hospitality quarterly
2
Handbook of hospitality strategic management
1
International journal of contemporary hospitality management
1
Journal of vacation marketing
1
The brand challenge : adapting branding to sectorial imperatives
1
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1
Do brand-affiliated hotels have lower cash-flow risk?
Liu, Peng
;
O'Neill, John
- In:
The Cornell hospitality quarterly
64
(
2023
)
3
,
pp. 363-380
Persistent link: https://www.econbiz.de/10014312210
Saved in:
2
Exploring the impact of hotel attributes and services on price and revenue : a hedonic pricing model approach with a focus on internal and external segmentation and repeat customer...
Vives, Aldric
;
Ostrovskaya, Liudmila
- In:
Tourism economics : the business and finance of tourism …
30
(
2024
)
4
,
pp. 813-843
Persistent link: https://www.econbiz.de/10014580952
Saved in:
3
Hotel room rate discounting during recessionary times : effects by hotel class
O'Neill, John
;
Yeon, Jihwan
- In:
The Cornell hospitality quarterly
63
(
2022
)
4
,
pp. 544-558
Persistent link: https://www.econbiz.de/10013387231
Saved in:
4
Dynamic pricing in different Spanish resort hotels
Vives, Aldric
;
Jacob Escauriaza, Marta
- In:
Tourism economics : the business and finance of tourism …
27
(
2021
)
2
,
pp. 398-411
Persistent link: https://www.econbiz.de/10012485718
Saved in:
5
Dynamic pricing for online hotel demand : the case of resort hotels in Majorca
Vives, Aldric
;
Jacob Escauriaza, Marta
- In:
Journal of vacation marketing
26
(
2020
)
2
,
pp. 268-283
Persistent link: https://www.econbiz.de/10012213347
Saved in:
6
Online hotel demand model and own-price elasticities : an empirical application in a mature resort destination
Vives, Aldric
;
Jacob Escauriaza, Marta
;
Aguiló Pérez, …
- In:
Tourism economics : the business and finance of tourism …
25
(
2019
)
5
,
pp. 670-694
Persistent link: https://www.econbiz.de/10012182103
Saved in:
7
Revenue management and price optimization techniques in the hotel sector : a critical literature review
Vives, Aldric
;
Jacob Escauriaza, Marta
;
Payeras …
- In:
Tourism economics : the business and finance of tourism …
24
(
2018
)
6
,
pp. 720-752
Persistent link: https://www.econbiz.de/10011903253
Saved in:
8
Effects of economic conditions and other factors on hotel sale prices
Lee, Seoki
;
O'Neill, John
;
McGinley, Sean
- In:
International journal of contemporary hospitality management
28
(
2016
)
10
,
pp. 2267-2284
Persistent link: https://www.econbiz.de/10011567309
Saved in:
9
Research advances in the building of hotel brands
O'Neill, John
- In:
The brand challenge : adapting branding to sectorial …
,
(pp. 253-270)
.
2015
Persistent link: https://www.econbiz.de/10010431231
Saved in:
10
Recent findings regarding hotel brand and strategy
O'Neill, John
;
Mattila, Anna
- In:
Handbook of hospitality strategic management
,
(pp. 203-213)
.
2008
Persistent link: https://www.econbiz.de/10003809035
Saved in:
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