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~person:"Ogawa, Susumu"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Customer integration
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Innovation
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Innovation management
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New product development
4
Produktentwicklung
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Ogawa, Susumu
Hollebeek, Linda D.
28
Brodie, Roderick J.
12
Conduit, Jodie
12
Reichwald, Ralf
11
Piller, Frank T.
10
Kumar, V.
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Bruhn, Manfred
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Jaakkola, Elina
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Rather, Raouf Ahmad
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Büttgen, Marion
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Hajli, Nick
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Malthouse, Edward C.
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Rahman, Zillur
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Busser, James A.
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Harrigan, Paul
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Islam, Jamid Ul
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Johnson, Lester W.
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Khan, Imran
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Plewa, Carolin
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Schaarschmidt, Mario
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Shulga, Lenna V.
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Alexander, Matthew
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Behnam, Mohsen
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Carlson, Jamie
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Clark, Moira K.
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Edvardsson, Bo
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Gligor, David
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Ihl, Christoph
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Itani, Omar S.
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Kaufmann, Hans Rüdiger
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Le Nguyen Hau
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Leckie, Civilai
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Loureiro, Sandra Maria Correia
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Morgan, Todd
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Prentice, Catherine
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So, Kevin Kam Fung
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Verhoef, Peter C.
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Verleye, Katrien
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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User-generated versus designer-generated products : a performance assessment at Muji
Nishikawa, Hidehiko
;
Schreier, Martin
;
Ogawa, Susumu
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
2
,
pp. 160-167
Persistent link: https://www.econbiz.de/10009746286
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