//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Okazaki, Shintaro"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internet-Marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
4
Online-Marketing
4
Mobile Business
3
Mobile business
3
Advertising effects
2
Werbewirkung
2
5G
1
Adaptivity
1
Advertising
1
Data protection
1
Datenschutz
1
Granularity
1
Grounded Theory
1
Grounded theory
1
Japan
1
Kundenbindungsprogramm
1
Loyalty program
1
Mobile Anwendung
1
Mobile Marketing
1
Mobile advertising
1
Mobile application
1
Mobile communications
1
Mobile marketing
1
Mobile phone
1
Mobilkommunikation
1
Mobiltelefon
1
RFID
1
Target group
1
Targeting
1
Ubiquity
1
Werbung
1
Zielgruppe
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Book section
Article in journal
10
Aufsatz in Zeitschrift
10
Aufsatz im Buch
4
Glossar enthalten
1
Glossary included
1
Konferenzschrift
1
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
English
4
Author
All
Okazaki, Shintaro
Ratten, Vanessa
7
Camilleri, Mark Anthony
6
El-Gohary, Hatem
6
Kreutzer, Ralf T.
6
Skiera, Bernd
6
Ghosh, Arpita
5
Malthouse, Edward C.
5
Abrams, Zoë
4
Hennigs, Nadine
4
Hinson, Robert
4
Martínez-López, Francisco J.
4
Murphy, Jamie
4
Muthukrishnan, S.
4
Pennington, Robert
4
Rejón-Guardia, Francisco
4
Schulten, Matthias Bernhard
4
Schwemm, Markus
4
Wiedmann, Klaus-Peter
4
Aramendia-Muneta, Maria Elena
3
Bauer, Christoph
3
Bauer, Hans H.
3
Bulander, Rebecca
3
Chhabra, Deepak
3
Constantinides, Efthymios
3
Denga, Edna Mngusughun
3
Di Virgilio, Francesca
3
Diehl, Sandra
3
Doiron, Daniel John
3
Esch, Franz-Rudolf
3
Fantapié Altobelli, Claudia
3
Feldman, Jon
3
Frank, Simon A.
3
Försch, Steffen
3
Gerstmeier, Eva
3
Hajli, Nick
3
Ivens, Björn Sven
3
Klinser, Lukas
3
Kvítková, Zuzana
3
Langner, Sascha
3
more ...
less ...
Published in...
All
Breaking new ground in theory and practice
2
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
5G mobile targeting ads
Okazaki, Shintaro
;
Peng, Yue
- In:
Media and change management : creating a path for new …
,
(pp. 479-489)
.
2022
Persistent link: https://www.econbiz.de/10013167461
Saved in:
2
Will they come back again? : assessing the effectiveness of QR code campaign
Okazaki, Shintaro
;
Navarro, Ángeles
;
Campo, Sara
- In:
Current insights and future trends : [extended versions …
,
(pp. 209-217)
.
2012
Persistent link: https://www.econbiz.de/10009748098
Saved in:
3
Who's afraid of ubiquitous promotion? : exploring the effects of privacy concerns
Okazaki, Shintaro
;
Navarro-Bailón, Maria Ángeles
- In:
Breaking new ground in theory and practice
,
(pp. 233-245)
.
2011
Persistent link: https://www.econbiz.de/10009380725
Saved in:
4
QR code mobile promotion : an initial inquiry
Okazaki, Shintaro
;
Hirose, Morikazu
;
Li, Hairong
- In:
Breaking new ground in theory and practice
,
(pp. 407-422)
.
2011
Persistent link: https://www.econbiz.de/10009380995
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->