Vegheş, Călin Petrică; Dumitru, Ionel; Popescu, … - In: The AMFITEATRU ECONOMIC journal 15 (2013) 34, pp. 544-558
This paper aims to present the main events that left their mark on the history and evolution of the Marketing Faculty of Bucharest Economic Studies University, an academic body that this will mark its 10th anniversary this fall. As the only school dedicated exclusively to the study of marketing...