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~person:"Paço, Arminda M. Finisterra do"
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Paço, Arminda M. Finisterra do
Bang Nguyen Viet
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Khare, Arpita
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Green advertising and the reluctant consumer
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International journal of consumer studies
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of targeting, measurement and analysis for marketing
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Factors affecting skepticism toward green advertising
Paço, Arminda M. Finisterra do
;
Reis, Rosa
- In:
Green advertising and the reluctant consumer
,
(pp. 123-131)
.
2014
Persistent link: https://www.econbiz.de/10010399373
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2
Factors affecting skepticism toward green advertising
Paço, Arminda M. Finisterra do
;
Reis, Rosa
- In:
Journal of advertising : official publication of the …
41
(
2012
)
4
,
pp. 147-155
Persistent link: https://www.econbiz.de/10009762976
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3
Green consumer market segmentation : empirical findings from Portugal
Paço, Arminda M. Finisterra do
;
Raposo, Mário
- In:
International journal of consumer studies
34
(
2010
)
4
,
pp. 429-436
Persistent link: https://www.econbiz.de/10003997181
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4
Identifying the green consumer: a segmentation study
Paço, Arminda M. Finisterra do
;
Raposo, Mário
;
Leal …
- In:
Journal of targeting, measurement and analysis for marketing
17
(
2009
)
1
,
pp. 17-25
Persistent link: https://www.econbiz.de/10003830411
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