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~person:"Peitz, Martin"
~subject:"Asymmetrische Information"
~subject:"Brand management"
~subject:"Markenarchitektur"
~subject:"Warenkennzeichnung"
~type_genre:"Article in journal"
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Asymmetrische Information
Brand management
Markenarchitektur
Warenkennzeichnung
Signalling
6
Theorie
6
Theory
6
Product quality
5
Produktqualität
5
Asymmetric information
4
Marketing cooperation
3
Marketingkooperation
3
Brand architecture
2
Markenführung
2
Moral Hazard
2
Moral hazard
2
Product labelling
2
Adverse Selektion
1
Adverse selection
1
Advertising
1
Barriers to entry
1
Brand
1
Brand image
1
Branding
1
Certification intermediary
1
Comparative advertising
1
Consumer behaviour
1
Duopol
1
Duopoly
1
Exclusive dealing
1
Game theory
1
Incumbency advantage
1
Information acquisition
1
Information provision
1
Informationsversorgung
1
Konsumentenverhalten
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Lieferantenmanagement
1
Markenartikel
1
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Article
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Article in journal
Arbeitspapier
11
Working Paper
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10
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10
Aufsatz in Zeitschrift
6
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6
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Peitz, Martin
Pecorino, Paul
6
Daughety, Andrew F.
5
Kleinert, Simon
5
Zhang, Jianxiong
5
Abdul-Rahim, Ruzita
4
Kartik, Navin
4
Kaya, Ayça
4
Krähmer, Daniel
4
Muñoz-García, Félix
4
Reinganum, Jennifer Freidel
4
Strausz, Roland
4
Berthon, Pierre R.
3
Chen, Jing
3
Chiang, Min-Hsien
3
Daher, Wassim
3
Deidda, Luca G.
3
Espinola-Arredondo, Ana
3
Farmer, Amy
3
Feldman, David
3
Figueroa, Nicolás
3
Forges, Françoise
3
Gersbach, Hans
3
Hahn, Volker
3
Heumann, Tibor
3
Huerta-Zavala, Pilar
3
Jiang, Baojun
3
Kim, Jeong-yoo
3
Kwok, Yue-Kuen
3
Kwon, Joon Yeop
3
Lee, Bong-soo
3
Lensink, Robert
3
Li, Cheng
3
Liu, Yang
3
Lu, Jingfeng
3
Maestri, Lucas Jóver
3
Miglo, Anton
3
Mylovanov, Tymofiy
3
Nishihara, Michi
3
Norliza Che Yahya
3
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International journal of industrial organization
3
European economic review : EER
1
Journal of economics & management strategy : JEMS
1
Journal of the European Economic Association
1
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ECONIS (ZBW)
6
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1
You are judged by the company you keep : reputation leverage in vertically related markets
Choi, Jay Pil
;
Peitz, Martin
- In:
International journal of industrial organization
61
(
2018
),
pp. 351-379
Persistent link: https://www.econbiz.de/10012103441
Saved in:
2
Umbrella branding and external certification
Hakenes, Hendrik
;
Peitz, Martin
- In:
European economic review : EER
53
(
2009
)
2
,
pp. 186-196
Persistent link: https://www.econbiz.de/10003834328
Saved in:
3
Umbrella branding and the provision of quality
Hakenes, Hendrik
;
Peitz, Martin
- In:
International journal of industrial organization
26
(
2008
)
2
,
pp. 546-556
Persistent link: https://www.econbiz.de/10003724162
Saved in:
4
Alliances between competitors and consumer information
Garella, Paolo G.
;
Peitz, Martin
- In:
Journal of the European Economic Association
5
(
2007
)
4
,
pp. 823-845
Persistent link: https://www.econbiz.de/10003484057
Saved in:
5
Informing consumers about their own preferences
Inderst, Roman
;
Peitz, Martin
- In:
International journal of industrial organization
30
(
2012
)
5
,
pp. 417-428
Persistent link: https://www.econbiz.de/10009658152
Saved in:
6
Interdediation can replace certification
Garella, Paolo G.
;
Peitz, Martin
- In:
Journal of economics & management strategy : JEMS
9
(
2000
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10001455713
Saved in:
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