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~person:"Pepels, Werner"
~person:"Smith, N. Craig"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Fallstudie"
~type_genre:"Lehrbuch"
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17
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16
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16
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14
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14
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13
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German
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Pepels, Werner
Smith, N. Craig
Cheng, T. C. E.
207
Vrontis, Demetris
159
Choi, Tsan-Ming
151
Antony, Jiju
148
Gunasekaran, Angappa
141
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131
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129
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123
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121
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113
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110
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106
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105
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103
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103
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102
Han, Heesup
101
Wagner, Stephan M.
101
Brem, Alexander
97
Ivanov, Dmitry
95
Tarba, Shlomo Yedidia
95
Budhwar, Pawan S.
93
Chen, Jing
93
Smith, Alan D.
93
Dolgui, Alexandre
92
Bruhn, Manfred
91
Melewar, T. C.
90
Shankar, Ravi
89
Thurasamy Ramayah
88
Chiappetta Jabbour, Charbel José
87
Clegg, Stewart
87
Mattila, Anna S.
86
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86
Wirtz, Bernd W.
86
Van Wassenhove, Luk N.
85
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84
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83
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5
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1
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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MIT sloan management review
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ECONIS (ZBW)
57
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1
Vertriebsmanagement : die Distributions- und Verkaufspolitik im Marketing
Pepels, Werner
-
2022
-
3., erweiterte und komplett überarbeitete Auflage
Persistent link: https://www.econbiz.de/10012797637
Saved in:
2
Public health and political corporate social responsibility : pharmaceutical company engagement in COVAX
Scholz, Markus
;
Smith, N. Craig
;
Riegler, Maria
; …
- In:
Business & society
63
(
2024
)
4
,
pp. 813-850
Persistent link: https://www.econbiz.de/10014577795
Saved in:
3
What's at stake? : stakeholder engagement strategy as the key to sustainable growth
Smith, N. Craig
;
Ansett, Sean
;
Erez, Lior
-
2011
Persistent link: https://www.econbiz.de/10008901939
Saved in:
4
Internationales
Management
Albrecht, Arnd
-
2016
Persistent link: https://www.econbiz.de/10011542323
Saved in:
5
Managing sustainable business : an executive education case and textbook : a book of 32 texts and case studies from across a wide range of business sectors around a managerial fram...
Lenssen, Gilbert G.
(
ed.
);
Smith, N. Craig
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10011845485
Saved in:
6
Dienstleistungs-Marketing-
Management
Pepels, Werner
-
2017
-
3., komplett überarbeitete und aktualisierte Auflage
Persistent link: https://www.econbiz.de/10011587667
Saved in:
7
Moderne Preispolitik : Gewinnoptimierung durch kluges Erlösmanagement
Pepels, Werner
-
2019
Persistent link: https://www.econbiz.de/10012034660
Saved in:
8
Produktmanagement : Produktinnovation, Markenpolitik, Programmplanung, Prozessorganisation
Pepels, Werner
-
2006
-
5., überarb. Aufl.
Persistent link: https://www.econbiz.de/10003325897
Saved in:
9
Bausteine der Unternehmensführung
Pepels, Werner
-
2017
Persistent link: https://www.econbiz.de/10011780510
Saved in:
10
Marketing's consequences : stakeholder marketing and supply chain corporate social responsibility issues
Smith, N. Craig
;
Palazzo, Guido
;
Bhattacharya, C. B.
- In:
Business ethics quarterly : the journal of the Society …
20
(
2010
)
4
,
pp. 617-641
Persistent link: https://www.econbiz.de/10008736621
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