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~person:"Pförtsch, Waldemar A."
~subject:"1864-1914"
~subject:"Business-to-business marketing"
~subject:"Marketing"
~subject:"Theorie"
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1864-1914
Business-to-business marketing
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Lieferantenmanagement
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Pförtsch, Waldemar A.
Backhaus, Klaus
8
Bloch, Harry
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Alexander, Ralph S.
4
Cross, James S.
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Richter, Markus
4
Sapsford, David
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ECONIS (ZBW)
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B2B brand management : with 7 tables
Kotler, Philip
;
Pförtsch, Waldemar A.
-
2006
Persistent link: https://www.econbiz.de/10003307857
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B2B-Markenmanagement : Konzepte, Methoden, Fallbeispiele
Pförtsch, Waldemar A.
;
Schmid, Michael
-
2005
Persistent link: https://www.econbiz.de/10002216479
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