Wu, Linhai; Wang, Hongsha; Zhu, Dian - In: China Agricultural Economic Review 7 (2015) 2, pp. 303-321
consumer preferences for pork with combined levels of traceability information based on differences in individual consumer …/methodology/approach – Combinations of four types of traceability information, including farming, slaughter and processing, distribution and sales, and … consumers have cried out for improvement of pork safety, they have different preferences for traceability information; thus, the …