//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Plassmann, Hilke"
~person:"Smit, Edith"
~subject:"Advertising effects"
~subject:"Vereinigte Staaten"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Zeitung"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Vereinigte Staaten
Print advertising
3
Printwerbung
3
Werbewirkung
3
Estimation
2
Netherlands
2
Niederlande
2
Schätzung
2
Neuroeconomics
1
Neuroökonomie
1
Perception
1
Product design
1
Produktgestaltung
1
Wahrnehmung
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
3
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
3
German
1
Author
All
Plassmann, Hilke
Smit, Edith
Mulken, Margot van
3
Enschot, Renske van
2
Gierl, Heribert
2
Gröppel-Klein, Andrea
2
Hansen, Flemming
2
Hoeken, Hans
2
Lundsteen, Steen
2
Neijens, Peter
2
Ashley, Christy
1
Baasch, Stefanie
1
Bajde, Domen
1
Bao, Yeqing
1
Bauer, Hans H.
1
Bergen, Geertje van
1
Berti, Barbara
1
Boerman, Sophie C.
1
Calder, Bobby J.
1
Diehl, Sandra
1
Dudzik, Thade
1
Hampel, Stefan
1
Heinrich, Daniel
1
Hunecke, Marcel
1
Kenning, Peter
1
Krämer, Julia
1
Kyrousi, Antigone G.
1
Landry, Timothy D.
1
Leonard, Hillary A.
1
Malthouse, Edward C.
1
Meurs, Lex van
1
Mueller, Barbara
1
Oldenkamp, Elise
1
Olsen, Jørgen Kai
1
Panigyrakis, George G.
1
Pant, Ashish
1
Pieper, Anna
1
Rodgers, Shelly
1
Schneider, Julia
1
Schneider, Tanja
1
more ...
less ...
Published in...
All
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
International advertising and communication : current insights and empirical findings
1
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Neurale Korrelate attraktiver Anzeigen
Kenning, Peter
;
Plassmann, Hilke
;
Krämer, Julia
; …
- In:
Schwerpunkt: Neuroökonomie, Neuromarketing und …
,
(pp. 277-298)
.
2007
Persistent link: https://www.econbiz.de/10003513084
Saved in:
2
It's all about catching the reader's attention
Smit, Edith
;
Neijens, Peter
;
Stuurman, Marijntje
- In:
International advertising and communication : current …
,
(pp. 43-68)
.
2006
Persistent link: https://www.econbiz.de/10003378100
Saved in:
3
Success factors in newspaper advertising insight into content, design and placement factors that impact upon effects of newspaper advertisements
Smit, Edith
;
Neijens, Peter
- In:
Advertising and communication : proceedings 4th …
,
(pp. 55-60)
.
2005
Persistent link: https://www.econbiz.de/10003353599
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->