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~person:"Plewa, Carolin"
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Beziehungsmarketing
11
Relationship marketing
11
Customer integration
6
Kundenintegration
6
Consumer behaviour
5
Konsumentenverhalten
5
Customer engagement
4
Dienstleistungsqualität
3
Service quality
3
Australia
2
Australien
2
Betriebliche Wertschöpfung
2
Customer satisfaction
2
Customer value
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Service-Dominant Logic
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resource integration
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Actor engagement
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Bibliometrics
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Consumer
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Corporate volunteering
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Credence service
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Plewa, Carolin
Bruhn, Manfred
126
Homburg, Christian
114
Kumar, V.
81
Verhoef, Peter C.
57
Huber, Frank
56
Han, Heesup
54
Bauer, Hans H.
52
Hollebeek, Linda D.
51
Smith, Alan D.
51
Stauss, Bernd
50
Herrmann, Andreas
49
Piller, Frank T.
47
Krafft, Manfred
45
Palmatier, Robert W.
41
Hippner, Hajo
39
Mattila, Anna S.
38
Gil Saura, Irene
37
Wilde, Klaus D.
35
Stock-Homburg, Ruth
34
Wiedmann, Klaus-Peter
34
Eggert, Andreas
33
Georgi, Dominik
33
Van den Poel, Dirk
33
Helmke, Stefan
32
Reichwald, Ralf
32
Thaichon, Park
32
Töpfer, Armin
32
Grönroos, Christian
31
Hadwich, Karsten
31
Mittal, Vikas
31
Neslin, Scott A.
31
Prentice, Catherine
31
Schüller, Anne M.
30
Sheth, Jagdish N.
30
Svensson, Göran
30
Belz, Christian
29
Loureiro, Sandra Maria Correia
29
Reinartz, Werner J.
29
Evanschitzky, Heiner
28
Günter, Bernd
28
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Australasian marketing journal
2
Journal of service theory and practice : JSTP
2
Asia Pacific journal of marketing and logistics
1
Customer engagement : contemporary issues and challenges
1
European journal of marketing
1
Journal of business ethics : JOBE
1
Journal of destination marketing & management
1
Journal of service research
1
Journal of service research : JSR
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ECONIS (ZBW)
11
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1
Customer engagement in domestic wine tourism : the role of motivations
Gaetjens, Amy
;
Corsi, Armando Maria
;
Plewa, Carolin
- In:
Journal of destination marketing & management
27
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014285182
Saved in:
2
Customer engagement with service providers : an empirical investigation of customer engagement dispositions
Sim, Max
;
Conduit, Jodie
;
Plewa, Carolin
;
Hentzen, …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1926-1955
Persistent link: https://www.econbiz.de/10013352667
Saved in:
3
Customer engagement : a systematic review and future research priorities
Ng, Sylvia C.
;
Sweeney, Jillian C.
;
Plewa, Carolin
- In:
Australasian marketing journal
28
(
2020
)
4
,
pp. 235-252
Persistent link: https://www.econbiz.de/10012429464
Saved in:
4
Managing customer resource endowments and deficiencies for value cocreation : complex relational services
Ng, Sylvia C.
;
Sweeney, Jillian C.
;
Plewa, Carolin
- In:
Journal of service research
22
(
2019
)
2
,
pp. 156-172
Persistent link: https://www.econbiz.de/10012007427
Saved in:
5
Customer engagement with a service provider and context : an empirical examination
Sim, Max
;
Plewa, Carolin
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 854-876
Persistent link: https://www.econbiz.de/10011730643
Saved in:
6
Customer engagement with a service offering : a framework for complex services
Ng, Sylvia
;
Plewa, Carolin
;
Sweeney, Jillian C.
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 193-210)
.
2016
Persistent link: https://www.econbiz.de/10011430762
Saved in:
7
Professional service providers' resource integration styles (PRO-RIS) : facilitating customer experiences
Ng, Sylvia C.
;
Plewa, Carolin
;
Sweeney, Jillian C.
- In:
Journal of service research : JSR
19
(
2016
)
4
,
pp. 380-395
Persistent link: https://www.econbiz.de/10011606695
Saved in:
8
Determining value in a complex service setting
Plewa, Carolin
;
Sweeney, Jillian C.
;
Michayluk, David
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
5
,
pp. 568-591
Persistent link: https://www.econbiz.de/10011417693
Saved in:
9
The impact of corporate volunteering on CSR image : a consumer perspective
Plewa, Carolin
;
Conduit, Jodie
;
Quester, Pascale G.
; …
- In:
Journal of business ethics : JOBE
127
(
2015
)
3
,
pp. 643-659
Persistent link: https://www.econbiz.de/10010503918
Saved in:
10
The impact of rebranding on club member relationships
Plewa, Carolin
;
Lu, Vinh
;
Veale, Roberta
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
2
,
pp. 222-242
Persistent link: https://www.econbiz.de/10009153401
Saved in:
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