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~person:"Qiu, Chun"
~person:"Roth, Stefan"
~subject:"Betriebliche Wertschöpfung"
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Betriebliche Wertschöpfung
Preismanagement
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Pricing strategy
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Price discrimination
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Leistungsbündel
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Personalized pricing
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Preiswettbewerb
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Price competition
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pay-per-use
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segmentation
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usage-based pricing
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value-in-use
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Add-on pricing
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Auction theory
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Auktionstheorie
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Beziehungsmarketing
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Customer integration
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Customer value
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Data protection
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Datenschutz
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Developing countries
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Drip pricing
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Einzelhandel
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Entwicklungsländer
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Gerechtigkeit
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Internet-Auktion
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Qiu, Chun
Roth, Stefan
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Journal of revenue and pricing management
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The conceptualization of pricing schemes : from product-centric to customer-centric value approaches
Stoppel, Eduard
;
Roth, Stefan
- In:
Journal of revenue and pricing management
16
(
2017
)
1
,
pp. 76-90
Persistent link: https://www.econbiz.de/10011631949
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