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~person:"Qu, Hailin"
~person:"Sarkar, Abhigyan"
~subject:"Brand image"
~subject:"Dienstleistungsqualität"
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Search: subject_exact:"Customer relationship management"
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Brand image
Dienstleistungsqualität
Beziehungsmarketing
29
Relationship marketing
29
Consumer behaviour
22
Konsumentenverhalten
22
Brand management
13
Markenführung
13
Service quality
13
Markenimage
10
Brand
9
Customer satisfaction
9
Emotion
9
Kundenzufriedenheit
9
Markenartikel
9
Hotel industry
5
Hotellerie
5
Brand loyalty
4
Gastronomie
4
Restaurant industry
4
Arbeitsverhalten
3
Brand relationship quality
3
Customer integration
3
Einzelhandel
3
India
3
Indien
3
Kundenintegration
3
Markentreue
3
Retail trade
3
Work behaviour
3
Arbeitszufriedenheit
2
Beschwerdemanagement
2
Brand love
2
Complaint management
2
Computerspiel
2
Customer engagement
2
Customer service
2
Job satisfaction
2
Kundenbindungsprogramm
2
Kundenservice
2
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English
21
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Qu, Hailin
Sarkar, Abhigyan
Han, Heesup
27
Bruhn, Manfred
23
Gil Saura, Irene
23
Prentice, Catherine
23
Hollebeek, Linda D.
20
Loureiro, Sandra Maria Correia
20
Mattila, Anna S.
18
Japutra, Arnold
15
Hyun, Sunghyup Sean
14
Klaus, Philipp
13
McColl-Kennedy, Janet R.
13
Sreejesh, S.
13
Balaji, M. S.
12
Gong, Taeshik
12
Johnson, Lester W.
12
Kumar, Vikas
12
Quach, Sara
12
Rahman, Zillur
12
Gustafsson, Anders
11
Khan, Imran
11
King, Ceridwyn
11
Rather, Raouf Ahmad
11
Usman, Osly
11
Šerić, Maja
11
Chahal, Hardeep
10
Roy, Sanjit
10
Bang, Nguyen
9
Bilgihan, Anil
9
Fetscherin, Marc
9
Park, Jungkun
9
Prybutok, Victor R.
9
So, Kevin Kam Fung
9
Thaichon, Paramaporn
9
Wong, IpKin Anthony
9
Woratschek, Herbert
9
Bauer, Hans H.
8
Casidy, Riza
8
Edvardsson, Bo
8
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Published in...
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International journal of hospitality management
5
Asia Pacific journal of marketing and logistics
2
International journal of retail and distribution management
2
Journal of hospitality marketing & management
2
European journal of marketing
1
International journal of contemporary hospitality management
1
Journal of business research : JBR
1
Journal of marketing for higher education
1
Management research review
1
The Cornell hospitality quarterly
1
The journal of product & brand management
1
The marketing review
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
21
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1
What is in a game? : the impact of advergame design and reward elements on gamers' brand patronage
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
;
Sreejesh, S.
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2538-2564
Persistent link: https://www.econbiz.de/10014430265
Saved in:
2
Deciphering factors that make a narcissistically loved salon brand
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
;
Jain, Kokil
; …
- In:
International journal of retail and distribution management
51
(
2023
)
11
,
pp. 1497-1515
Persistent link: https://www.econbiz.de/10014484101
Saved in:
3
Digital healthcare retail : role of presence in creating patients' experience
Sreejesh, S.
;
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
- In:
International journal of retail and distribution management
50
(
2022
)
1
,
pp. 36-54
Persistent link: https://www.econbiz.de/10012798300
Saved in:
4
Prosumption through advergames : leveraging on advergame format and reward elements to create a sacred brand
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
;
Sreejesh, S.
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2649-2676
Persistent link: https://www.econbiz.de/10013457380
Saved in:
5
Customer verbal aggression and employee service sabotage : the mediating role of perceived discrimination
Lin, Derong
;
Shi, Zhao
;
Kim, Haemi
;
Qu, Hailin
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014227719
Saved in:
6
Reenergizing through angel customers : cross-cultural validation of customer-driven employee citizenship behavior
Ma, Emily Jintao
;
Wang, Yao-Chin
;
Qu, Hailin
- In:
The Cornell hospitality quarterly
63
(
2022
)
3
,
pp. 334-349
Persistent link: https://www.econbiz.de/10013387202
Saved in:
7
Antecedents and consequences of hotel customers' psychological ownership
Li, Shuhao
;
Qu, Hailin
;
Wei, Min
- In:
International journal of hospitality management
93
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012435832
Saved in:
8
Antecedents and the underlying mechanism of customer intention of co-creating a dining experience
Im, Jinyoung
;
Qu, Hailin
;
Beck, Jeffrey A.
- In:
International journal of hospitality management
92
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012425014
Saved in:
9
Managing customers' undesirable responses towards hospitality service brands during service failure : the moderating role of other customer perception
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
;
Sreejesh, S.
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012495095
Saved in:
10
Empirically examining the psychological mechanism of a loved and trusted business school brand
Dass, Sumanjit
;
Popli, Sapna
;
Sarkar, Abhigyan
;
Sarkar, …
- In:
Journal of marketing for higher education
31
(
2021
)
1
,
pp. 23-40
Persistent link: https://www.econbiz.de/10012549775
Saved in:
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