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~person:"Ratchford, Brian Thomas"
~subject:"Diskrete Entscheidung"
~subject:"Preiswettbewerb"
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Diskrete Entscheidung
Preiswettbewerb
Consumer behaviour
2
E-commerce
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Electronic Commerce
2
Konsumentenverhalten
2
Automobiles
1
Consumer motivation
1
Crowdfunding
1
Customer satisfaction
1
Digital Word of Mouth
1
Discrete choice
1
Einzelhandelspreis
1
Kaufmotiv
1
Kraftfahrzeug
1
Kundenzufriedenheit
1
Motor vehicle
1
Online search
1
Online-Recherche
1
Preismanagement
1
Price competition
1
Price satisfaction
1
Pricing strategy
1
Product information
1
Produktinformation
1
Retail price
1
Search
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Search theory
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Simultaneous equations Tobit model
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Social Web
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Social web
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Strategic management
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Strategisches Management
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Suchtheorie
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Theory
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Time allocation
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Ratchford, Brian Thomas
Kannan, P. K.
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Kulkarni, Gauri
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
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The impact of online and offline information sources on automobile choice behavior
Kulkarni, Gauri
;
Ratchford, Brian Thomas
;
Kannan, P. K.
- In:
Journal of interactive marketing : a quarterly …
26
(
2012
)
3
,
pp. 167-175
Persistent link: https://www.econbiz.de/10009569260
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2
Online pricing : review and directions for research
Ratchford, Brian Thomas
- In:
Journal of interactive marketing : a quarterly …
23
(
2009
)
1
,
pp. 82-90
Persistent link: https://www.econbiz.de/10003833070
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