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~person:"Ratneshwar, Srinivasan"
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Ratneshwar, Srinivasan
Mick, David Glen
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Routledge studies in interpretive marketing research
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
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ECONIS (ZBW)
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
Ratneshwar, Srinivasan
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003932956
Saved in:
2
Consumer goal structures and goal determination processes : an integrative framework
Huffman, Cynthia
;
Ratneshwar, Srinivasan
;
Mick, David Glen
- In:
The why of consumption : contemporary perspectives on …
,
(pp. 9-35)
.
2005
Persistent link: https://www.econbiz.de/10003932971
Saved in:
3
Inside consumption : consumer motives, goals, and desires
Ratneshwar, Srinivasan
(
contributor
); …
-
2005
-
1. publ.
Persistent link: https://www.econbiz.de/10002479790
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