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~person:"Ratten, Vanessa"
~subject:"Social Web"
~type_genre:"Aufsatz im Buch"
~type_genre:"Handbuch"
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Ratten, Vanessa
Möslein, Kathrin
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Hai-Jew, Shalin
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Ozuem, Wilson
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Adeola, Ogechi
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Wiedmann, Klaus-Peter
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5
Ferri, Fernando
5
Grifoni, Patrizia
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Hennigs, Nadine
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Langner, Sascha
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Leimeister, Jan Marco
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Manzoor, Amir
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Uhl, Axel
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4
Burmann, Christoph
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Cao, Yiwei
4
Conruyt, Noe͏̈l
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Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
1
Developing digital marketing : relationship perspectives
1
Evolution of innovation management : trends in an international context
1
Social e-enterprise : value creation through ICT
1
The digital breakthrough
1
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ECONIS (ZBW)
5
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The current trends and future direction of digital and relationship marketing : a business perspective
Nguyen Tuyet-Mai
;
Le Dung
;
Quach, Sara
;
Ratten, Vanessa
- In:
Developing digital marketing : relationship perspectives
,
(pp. 191-200)
.
2021
Persistent link: https://www.econbiz.de/10012586502
Saved in:
2
Social media innovations and creativity
Ratten, Vanessa
-
2017
Persistent link: https://www.econbiz.de/10011585047
Saved in:
3
Social cognitive theory and the technology acceptance model in the cloud computing context : the role of social networks, privacy concerns and behavioural advertising
Ratten, Vanessa
- In:
Adoption of innovation : balancing internal and …
,
(pp. 43-56)
.
2015
Persistent link: https://www.econbiz.de/10011301932
Saved in:
4
The evolution of mobile social networks through technological innovation
Ratten, Vanessa
- In:
Evolution of innovation management : trends in an …
,
(pp. 132-150)
.
2013
Persistent link: https://www.econbiz.de/10009705673
Saved in:
5
Social e-enterprise through technological innovations and mobile social networks
Ratten, Vanessa
- In:
Social e-enterprise : value creation through ICT
,
(pp. 96-109)
.
2013
Persistent link: https://www.econbiz.de/10009678432
Saved in:
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