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~person:"Rojas-Méndez, José I."
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Rojas-Méndez, José I.
Han, Heesup
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Journal of business research : JBR
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Marketing intelligence & planning
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ECONIS (ZBW)
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Demographics, attitudes, and technology readiness : a cross-cultural analysis and model validation
Rojas-Méndez, José I.
;
Parasuraman, A.
;
Papadopoulos, …
- In:
Marketing intelligence & planning
35
(
2017
)
1
,
pp. 18-39
Persistent link: https://www.econbiz.de/10011657321
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2
Identity, culture, dispositions and behavior : a cross-national examination of globalization and culture change
Cleveland, Mark
;
Rojas-Méndez, José I.
;
Laroche, Michel
; …
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1090-1102
Persistent link: https://www.econbiz.de/10011440224
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