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~person:"Ronkainen, Ilkka A."
~subject:"Competitive strategy"
~type_genre:"Textbook"
~type_genre:"Übersichtsarbeit"
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Competitive strategy
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Ronkainen, Ilkka A.
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The Harcourt College Publishers series in management
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Best practices in international business
Czinkota, Michael R.
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2001
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