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~person:"Ross, Stephen A."
~person:"Verdenhofa, Olga"
~subject:"Markenführung"
~subject:"Marketing management"
~subject:"Strategic management"
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Ross, Stephen A.
Verdenhofa, Olga
Jain, Varsha
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Problems and perspectives in management : PPM ; international research journal
1
Sport management review
1
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ECONIS (ZBW)
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The conceptual bases of introduction of foresight marketing into business management
Verdenhofa, Olga
;
Afanas'jev, Mykola V.
;
Panchuk, Anastasiia
- In:
Problems and perspectives in management : PPM ; …
16
(
2018
)
3
,
pp. 163-173
Persistent link: https://www.econbiz.de/10011987388
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2
Branding athletes : exploration and conceptualization of athlete brand image
Arai, Akiko
;
Ko, Yong Jae
;
Ross, Stephen A.
- In:
Sport management review
17
(
2014
)
2
,
pp. 97-106
Persistent link: https://www.econbiz.de/10010382568
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