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~person:"Roth, Stefan"
~subject:"Retail price"
~subject:"Retailing"
~type_genre:"Aufsatz in Zeitschrift"
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Does unit pricing influence store price image dimensions and shopping intentions for retail stores?
Roth, Stefan
;
Himbert, Lena
;
Zielke, Stephan
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1396-1413
Persistent link: https://www.econbiz.de/10011725690
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