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~person:"Sarkar, Sumit"
~subject:"Online retailing"
~subject:"Personalisierung"
~subject:"Viral marketing"
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Sarkar, Sumit
Adomavicius, Gediminas
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Recommendations and cross-selling : pricing strategies when personalizing firms cross-sell
Ghoshal, Abhijeet
;
Mookerjee, Vijay S.
;
Sarkar, Sumit
- In:
Journal of management information systems : JMIS
38
(
2021
)
2
,
pp. 430-456
Persistent link: https://www.econbiz.de/10012624131
Saved in:
2
Association rules for recommendations with multiple items
Ghoshal, Abhijeet
;
Sarkar, Sumit
- In:
INFORMS journal on computing : JOC
26
(
2014
)
3
,
pp. 433-448
Persistent link: https://www.econbiz.de/10010399819
Saved in:
3
Selling vs. profiling : optimizing the offer set in web-based personalization
Johar, Monica
;
Mookerjee, Vijay S.
;
Sarkar, Sumit
- In:
Information systems research : ISR
25
(
2014
)
2
,
pp. 285-306
Persistent link: https://www.econbiz.de/10010393294
Saved in:
4
Accelerated learning of user profiles
Atahan, Pelin
;
Sarkar, Sumit
- In:
Management science : journal of the Institute for …
57
(
2011
)
2
,
pp. 215-239
Persistent link: https://www.econbiz.de/10008901447
Saved in:
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