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~person:"Sauer, Nicola E."
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Consumer behaviour
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Context effects
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Online retailing
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Sauer, Nicola E.
Brunner-Sperdin, Alexandra
24
Reitberger, Wolfgang
5
Schneckenleitner, Peter
5
Peters, Mike
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Weiermair, Klaus
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Grissemann, Ursula
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Haller, André
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Plank, Andreas
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Reitsamer, Bernd Frederik
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Scholl-Grissemann, Ursula S.
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Strobl, Andreas
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Walder, Bibiana
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Schnurr, Benedikt
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Journal of business research : JBR
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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The effect of context attractiveness on product attractiveness and product quality : the moderating role of product familiarity
Schnurr, Benedikt
;
Brunner-Sperdin, Alexandra
;
Sauer, …
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
2
,
pp. 241-253
Persistent link: https://www.econbiz.de/10011675188
Saved in:
2
The relevance of holistic website perception : how sense-making and exploration cues guide consumers' emotions and behaviors
Brunner-Sperdin, Alexandra
;
Scholl-Grissemann, Ursula S.
; …
- In:
Journal of business research : JBR
67
(
2014
)
12
,
pp. 2515-2522
Persistent link: https://www.econbiz.de/10010483040
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