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~person:"Schäffer, Utz"
~person:"Zerres, Christopher"
~subject:"Marketing"
~subject:"Strategisches Controlling"
~type_genre:"Conference paper"
~type_genre:"Sammelwerk"
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Handbuch Marketing-
Controlling
: Grundlagen - Methoden - Umsetzung
Zerres, Christopher
(
ed.
)
-
2017
-
4., vollständig überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011634273
Saved in:
2
Bereichscontrolling : funktionsspezifische Anwendungsfelder, Methoden und Instrumente
Schäffer, Utz
(
ed.
);
Weber, Jürgen
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10002896364
Saved in:
3
Handbuch Marketing-
Controlling
Zerres, Christopher
(
ed.
);
Zerres, Michael P.
(
contributor
)
-
2006
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10003108983
Saved in:
4
Controlling
und Strategie : [state of the art; Praxislösungen; Früherkennung ; Funktionale Lösungen]
Schäffer, Utz
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003530900
Saved in:
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