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~person:"Schmidthals, Jens"
~person:"Trommsdorff, Volker"
~subject:"Customer satisfaction"
~subject:"Erfolgsfaktor"
~subject:"Innovation diffusion"
~type_genre:"Article in journal"
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Schmidthals, Jens
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Überwindung von Diffusionsbarrieren bei der Markteinführung von Innovationen
Talke, Katrin
;
Salomo, Sören
;
Trommsdorff, Volker
- In:
Die Unternehmung : Swiss journal of business research …
61
(
2007
)
2
,
pp. 125-156
Persistent link: https://www.econbiz.de/10003449710
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