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Scott, Marc A.
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"Do as I do and not as I say" : exploring price‐oriented maverick buying during supplier selection
Scott, Marc A.
;
Burke, Gerard
;
Szmerekovsky, Joseph
- In:
Decision sciences : DS
49
(
2018
)
1
,
pp. 25-64
Persistent link: https://www.econbiz.de/10011875793
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