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Segreto, Luciano
Esch, Franz-Rudolf
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Burmann, Christoph
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Baumgarth, Carsten
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Melewar, T. C.
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Huber, Frank
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Ind, Nicholas
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Uggla, Henrik
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Ko, Eunju
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Romaniuk, Jenni
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Strebinger, Andreas
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Gupta, Suraksha
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MacInnis, Deborah J.
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Veloutsou, Cleopatra
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Institute for Corporate Culture Affairs <Frankfurt, Main>
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European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
Segreto, Luciano
(
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2012
Persistent link: https://www.econbiz.de/10009518404
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