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~person:"Seifried, Jan"
~person:"Vollmayr, Josef"
~subject:"Deutschland"
~subject:"Management"
~type_genre:"Article in journal"
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Deutschland
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Seifried, Jan
Vollmayr, Josef
Homburg, Christian
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Kiedaisch, Ingo
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ECONIS (ZBW)
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Firm value creation through major channel expansions : evidence from an event study in the United States, Germany, and China
Homburg, Christian
;
Vollmayr, Josef
;
Hahn, Alexander
- In:
Journal of marketing
78
(
2014
)
3
,
pp. 38-61
Persistent link: https://www.econbiz.de/10010360448
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2
Der Einfluss von Neuproduktvorankündigungen auf den Shareholder Value : eine empirische Untersuchung
Homburg, Christian
;
Artz, Martin
;
Seifried, Jan
- In:
Journal of business economics : JBE
79
(
2009
)
6
,
pp. 751-780
Persistent link: https://www.econbiz.de/10003854105
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