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~person:"Sharma, Rajesh"
~person:"Singh, Shveta"
~type_genre:"Article in journal"
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Beziehungsmarketing
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Sharma, Rajesh
Singh, Shveta
Khare, Arpita
86
Khare, Anshuman
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Rakesh, Sapna
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Kautish, Pradeep
6
Shveta Singh
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Handa, Meenakshi
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Mishra, Ankita
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Sadachar, Amrut
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Journal of marketing analytics : JMA
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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ECONIS (ZBW)
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Health insurance policy renewal : an exploration of reputation, performance, and affect to understand customer inertia
Kautish, Pradeep
;
Khare, Arpita
;
Sharma, Rajesh
- In:
Journal of marketing analytics : JMA
10
(
2022
)
3
,
pp. 261-278
Persistent link: https://www.econbiz.de/10013390768
Saved in:
2
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
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