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~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
~type:"book"
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Sheth, Jagdish N.
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Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
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2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
2
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
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3
Macromarketing applications, Part II: marketing versus consumer research
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505780
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4
Macromarketing applications, Part I: ethical concerns, social issues, and animal companions
Holbrook, Morris B.
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2015
Persistent link: https://www.econbiz.de/10010505794
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5
Marketing applications : branding, communications, and strategy
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505798
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6
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
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