//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"So, Jing Theng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Gupta, Samir"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Behavioral consequences
1
Beziehungsmarketing
1
Brand loyalty
1
Consumer behaviour
1
Customer satisfaction
1
Customization
1
Konsumentenverhalten
1
Kundenbindungsprogramm
1
Kundenzufriedenheit
1
Loyalty program
1
Loyalty program value
1
Program loyalty
1
Relationship marketing
1
Structural equation model
1
Structural equation modeling
1
Strukturgleichungsmodell
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
So, Jing Theng
Gupta, Samir
27
Woodside, Arch
7
Dubelaar, Chris
6
Cadeaux, Jack
5
Polonsky, Michael
5
Polonsky, Michael J.
5
Bradmore, Don
4
Maltz, Elliot
3
Webster, Cynthia M.
3
Woodside, Arch G.
3
Beldona, Srikanth
2
Chaturvedi, Alok R.
2
Feng, Shanfei
2
Nyadzayo, Munyaradzi W.
2
Zhou, Jing
2
Arora, Sonika
1
Danaher, Tracey
1
Gupta, Neelima
1
Gupta, Samir Das
1
Hyman, Michael
1
Hyman, Michael R.
1
Khuller, Samir
1
Lazaravic, Violet
1
Ray, Sangeeta
1
Rizova, Polly
1
Sabharwal, Yogish
1
Singhal, Swati
1
Sridharan, Srinivas
1
Viswanathan, Madhu
1
Walker, Robert W.
1
more ...
less ...
Published in...
All
Australasian marketing journal
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
What do customers get and give in return for loyalty program membership?
So, Jing Theng
;
Danaher, Tracey
;
Gupta, Samir
- In:
Australasian marketing journal
23
(
2015
)
3
,
pp. 196-206
Persistent link: https://www.econbiz.de/10011383305
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->