Stegelin, Forrest E. - In: Journal of Food Distribution Research 43 (2012) 1
The Economist first launched the concept of the Big Mac Index in 1986 as a guide to whether currencies were at their …€œburgernomics†was coined and the Big Mac index became an annual occurrence. It is based upon one of the oldest concepts in international …. In other words, a dollar should buy the same amount everywhere. The reason the Big Mac Index is a better representation …