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Taguchi, Takashi
Islam, Jamid Ul
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Handbook of research on customer engagement
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Personality-based consumer engagement styles : conceptualization, research propositions and implications
Hollebeek, Linda D.
;
Islam, Jamid Ul
;
Macky, Keith
; …
- In:
Handbook of research on customer engagement
,
(pp. 224-244)
.
2019
Persistent link: https://www.econbiz.de/10013163383
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