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~person:"Tantiprapart, Yanisa"
~subject:"Intellectual property rights"
~subject:"Konsumentenverhalten"
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Intellectual property rights
Konsumentenverhalten
Construal level
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Consumer behaviour
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Counterfeit experience
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Counterfeit patronage
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Geldfälschung
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Marketing letters : a journal of research in marketing
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Counterfeit patronage : human values, counterfeit experience and construal level
Bian, Xuemei
;
Tantiprapart, Yanisa
;
Chryssochoidis, George
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 645-658
Persistent link: https://www.econbiz.de/10013454713
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