//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Terlutter, Ralf"
~subject:"International"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Globales Marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
International
International marketing
7
Internationales Marketing
7
Advertising effects
6
Werbewirkung
6
Advertising
3
Welt
3
Werbung
3
World
3
Communication
2
Cultural identity
2
Deutschland
2
Germany
2
Großbritannien
2
Kommunikation
2
Kulturelle Identität
2
National culture
2
Nationalkultur
2
Perception
2
Theorie
2
Theory
2
USA
2
United Kingdom
2
United States
2
Wahrnehmung
2
Argentina
1
Argentinien
1
Austria
1
Comparison
1
Consumer behaviour
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Cross-cultural relations
1
France
1
Frankreich
1
Interkulturelle Beziehungen
1
Konsumentenverhalten
1
Market research
1
Marktforschung
1
Standardisierung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatzsammlung
2
Collection of articles of several authors
1
Konferenzschrift
1
Sammelwerk
1
Language
All
English
2
Author
All
Terlutter, Ralf
Ball, Donald A.
5
Geringer, John Michael
3
Johansson, Johny K.
3
McCulloch, Wendell H.
3
Minor, Michael
3
Bodenstein-Köppl, Birgit
2
Coombs, Joseph E.
2
Diehl, Sandra
2
Frantz, Paul L.
2
Salzberger, Thomas
2
Taylor, Charles Raymond
2
Van Gelder, Sicco
2
Alden, Dana
1
Becker, Kip
1
Belz, Christian
1
Bieling, Marc
1
Chen, Qimei
1
Coulter, Robin A.
1
Feuerhake, Christian
1
Fischer, Christian
1
Gelbrich, Katja
1
Greipl, Erich
1
Hadjidakis, Spyros
1
Hills, Cameron
1
Katsioloudes, Marios I.
1
Kelley, James B.
1
Kiedaisch, Ingo
1
Kreiter, Susanne
1
Kumar, Nishant
1
Lumiste, Rünno
1
MacCulloch, Wendell H.
1
McNett, Jeanne M.
1
Migin, Melissa W.
1
Millard, Gabriel
1
Mitręga, Maciej
1
Mohammad Falahat
1
Mooij, Marieke K. de
1
Müller, Stefan
1
Nes, Erik B.
1
more ...
less ...
Institution
All
International Conference on Research in Advertising <4, 2005, Saarbrücken>
1
Published in...
All
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
1
SpringerLink / Bücher
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
International advertising and communication : current insights and empirical findings
Diehl, Sandra
(
ed.
);
Terlutter, Ralf
(
contributor
)
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003323180
Saved in:
2
International Advertising and Communication : Current Insights and Empirical Findings
Diehl, Sandra
(
contributor
);
Terlutter, Ralf
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10013520610
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->