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~person:"Uniyal, Dwarika Prasad"
~subject:"Ladengeschäft"
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Search: subject_exact:"Ladenatmosphäre"
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Ladengeschäft
Consumer behaviour
2
Einzelhandel
2
Information behaviour
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Informationsverhalten
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Konsumentenverhalten
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Ladengestaltung
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Retail outlet
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Retail trade
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Store design
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In-store Information Search
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India
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Indien
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Marketing management
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Marketingmanagement
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Online retailing
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Online-Handel
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Point of Purchase
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Shopper Marketing
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Uniyal, Dwarika Prasad
Pantano, Eleonora
3
Salzmann, Ralph
3
Hui, Sam K.
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Traindl, Arndt
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Ahmad, Farooq
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Anderson, Katherine
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Journal for global business advancement : JGBA
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Working paper / Indian Institute of Management, Ahmedabad
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ECONIS (ZBW)
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Impact of store format on shopping involvement
Sinha, P. K.
;
Uniyal, Dwarika Prasad
-
2016
Persistent link: https://www.econbiz.de/10011535368
Saved in:
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An experimental study on the role of store benefit and information search by shoppers towards in-store communication
Uniyal, Dwarika Prasad
- In:
Journal for global business advancement : JGBA
4
(
2011
)
3
,
pp. 242-259
Persistent link: https://www.econbiz.de/10009382927
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