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~person:"Verhoef, Peter C."
~person:"Wilde, Klaus D."
~subject:"Marketingtheorie"
~type_genre:"Working Paper"
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Predicting customer lifetime value in multi-service industries
Donkers, Bas
(
contributor
);
Verhoef, Peter C.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772103
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