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~person:"Vignali, Claudio"
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Journal of food products marketing
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Liquid applepie : market entry strategy for a new lifestyle drink
Vignali, Claudio
;
Curland, Sue
- In:
Journal of food products marketing
14
(
2008
)
2
,
pp. 3-15
Persistent link: https://www.econbiz.de/10003773140
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