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~person:"Vrontis, Demetris"
~subject:"corporate reputation"
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
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Vrontis, Demetris
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International journal of internet marketing and advertising : IJIMA
1
World review of entrepreneurship, management and sustainable development
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ECONIS (ZBW)
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Building corporate reputation through social media marketing efforts : the mediating role of corporate brand credibility
Garanti, Zanete
;
Igbudu, Nicholas
;
Popoola, Temitope
; …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 370-393
Persistent link: https://www.econbiz.de/10014318231
Saved in:
2
Cause-related marketing and strategic agility : an integrated framework for gaining the competitive advantage
Christofi, Michael
;
Kaufmann, Hans Rüdiger
;
Vrontis, …
- In:
World review of entrepreneurship, management and …
9
(
2013
)
4
,
pp. 518-542
Persistent link: https://www.econbiz.de/10010230100
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