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Kaufentscheidung
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Luxury goods
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Walker, Doug
Geiger-Oneto, Stephanie
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Gelb, Betsy D.
7
Geiger‐Oneto, Stephanie
5
Gelb, Gabriel M.
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Arnould, Eric J.
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Journal of the Academy of Marketing Science
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"Buying status" by choosing or rejecting luxury brands and their counterfeits
Geiger-Oneto, Stephanie
;
Gelb, Betsy D.
;
Walker, Doug
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
3
,
pp. 357-372
Persistent link: https://www.econbiz.de/10009747840
Saved in:
2
“Buying status” by choosing or rejecting luxury brands and their counterfeits
Geiger-Oneto, Stephanie
;
Gelb, Betsy D.
;
Walker, Doug
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
3
,
pp. 357-372
Persistent link: https://www.econbiz.de/10010096150
Saved in:
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