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~person:"Wanick, Vanissa"
~subject:"Konsumentenverhalten"
~subject:"Social Web"
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Social Web
Fashion
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Brand management
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Social web
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Textile distribution
2
Textilhandel
2
Virtual reality
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Artificial Intelligence
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Consumer behaviour
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Digitale Medien
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Entrepreneurship
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Fashion retailing
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Gamification and playfulness
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Internet marketing
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Künstliche Intelligenz
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Metaverse
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Mobile business
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Non-fungible tokens
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Wanick, Vanissa
Ko, Eunju
26
Choi, Tsan-Ming
12
Henninger, Claudia E.
12
Khare, Arpita
9
Ozuem, Wilson
9
Kim, Kyung Hoon
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Workman, Jane E.
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Loureiro, Sandra Maria Correia
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Ryding, Daniella
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Shen, Bin
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Lee, Yuri
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Suha Fouad Salem
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Bosah, Genevieve
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Brooksworth, Frederica
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Cervellon, Marie-Cécile
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Johnson, Kim K. P.
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Kautish, Pradeep
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Kim, HaeJung
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Kim, Hye-yŏng
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Kim, Sang Jin
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Kinley, Tammy R.
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McCormick, Helen
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Mishra, Sita
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Seo, Yuri
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Su, Jin
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Yu, Hong
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Basu, Rituparna
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Berner, Eike
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Birg, Laura
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Choo, Ho Jung
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Das, Manish
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Goworek, Helen
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Reinventing Fashion Retailing : Digitalising, Gamifying, Entrepreneuring
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ECONIS (ZBW)
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The use of Augmented Reality to enhance consumer experience : the case of Kohl's Snapchat Virtual Closet and Sephora Virtual Artist
Wanick, Vanissa
;
Stallwood, James
;
Bazaki, Eirini
- In:
Reinventing Fashion Retailing : Digitalising, …
,
(pp. 55-71)
.
2023
Persistent link: https://www.econbiz.de/10013542108
Saved in:
2
Skins in the game :
fashion
branding and commercial video games
Reay, Emma
;
Wanick, Vanissa
- In:
Reinventing Fashion Retailing : Digitalising, …
,
(pp. 73-90)
.
2023
Persistent link: https://www.econbiz.de/10013542110
Saved in:
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