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~person:"Werani, Thomas"
~subject:"Economics"
~subject:"Lieferantenmanagement"
~subject:"Metaanalyse"
~subject:"USA"
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Economics
Lieferantenmanagement
Metaanalyse
USA
Business-to-Business-Marketing
8
Supplier relationship management
4
Beziehungsmarketing
3
Deutschland
3
Germany
3
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3
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B-to-B-Marketing
2
Beschaffung
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Kundenbindung
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Management control
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Marketingmanagement
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Theorie
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Theory
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Wertorientiertes Management
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Beschaffungsmarketing
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Business model configuration
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Werani, Thomas
Kleinaltenkamp, Michael
20
Svensson, Göran
19
Naudé, Peter
12
Ulaga, Wolfgang
12
Kowalkowski, Christian
11
Sharma, Arun
10
Backhaus, Klaus
9
Jacob, Frank
9
Johnston, Wesley J.
9
Keränen, Joona
9
Sharma, Piyush
9
Casidy, Riza
8
Corsaro, Daniela
8
Høgevold, Nils M.
8
Sridhar, Shrihari
8
Brennan, Ross
7
Grewal, Rajdeep
7
Henneberg, Stephan
7
Homburg, Christian
7
Mohan, Mayoor
7
Mora Cortez, Roberto
7
Rodríguez, Rocío
7
Agnihotri, Raj
6
Bush, Alan J.
6
Geile, Andrea
6
La Rocca, Antonella
6
Lilien, Gary L.
6
Lindgreen, Adam
6
Nyadzayo, Munyaradzi W.
6
Rangarajan, Deva
6
Roberts-Lombard, Mornay
6
Schwepker, Charles H. <Jr.>
6
Snehota, Ivan
6
Voeth, Markus
6
Zolkiewski, Judy
6
Albers, Sönke
5
Andersen, Poul Houman
5
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5
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Journal of business economics : JBE
1
Lehrbuch
1
Neue betriebswirtschaftliche Forschung : Nbf
1
Neue betriebswirtschaftliche Forschung : nbf
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ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
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1
How should successful business models be configured? : results from an empirical study in business-to-business markets and implications for the change of business models
Werani, Thomas
;
Freiseisen, Bernhard
; …
- In:
Journal of business economics : JBE
86
(
2016
)
6
,
pp. 579-609
Persistent link: https://www.econbiz.de/10011667141
Saved in:
2
Praxisorientiertes Business-to-Business-Marketing : Grundlagen und Fallstudien aus Unternehmen
Werani, Thomas
;
Gaubinger, Kurt
;
Kindermann, Harald
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515212
Saved in:
3
Praxisorientiertes Business-to-Business-Marketing : Grundlagen und Fallstudien aus Unternehmen
Werani, Thomas
;
Gaubinger, Kurt
;
Kindermann, Harald
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10014013032
Saved in:
4
Praxisorientiertes Business-to-Business-Marketing : Grundlagen und Fallstudien aus Unternehmen
Werani, Thomas
-
2006
Persistent link: https://www.econbiz.de/10004920207
Saved in:
5
Bewertung von Kundenbindungsstrategien in B-to-B-Märkten : Methodik und praktische Anwendung
Werani, Thomas
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002098732
Saved in:
6
Bewertung von Kundenbindungsstrategien in B-to-B-Märkten : Methodik und praktische Anwendung
Werani, Thomas
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004816447
Saved in:
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