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Dienstleistungsmarketing
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Gesundheitstourismus
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Wong, Ho Yin
Hall, John
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Innovations in services marketing and management : strategies for emerging economies
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ECONIS (ZBW)
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Medical tourism : a conceptual framework for an innovation in global healthcare provision
Medhekar-Smith, Anita
;
Wong, Ho Yin
;
Hall, John
- In:
Innovations in services marketing and management : …
,
(pp. 148-169)
.
2014
Persistent link: https://www.econbiz.de/10010200723
Saved in:
2
Innovation in medical tourism service marketing : a case of India
Medhekar-Smith, Anita
;
Wong, Ho Yin
;
Hall, John
- In:
Innovations in services marketing and management : …
,
(pp. 49-66)
.
2014
Persistent link: https://www.econbiz.de/10010200750
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