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~source:"econis"
~subject:"Advertising effects"
~subject:"Customer satisfaction"
~type_genre:"Fallstudiensammlung"
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Markentreue, Einkaufsstättentreue und Erfolg im Konsumgüterhandel : dargestellt am Beispiel einer Premiumhandelsmarke im Lebensmitteleinzelhandel
Windbergs, Thomas
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2007
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1. Aufl.
Persistent link: https://www.econbiz.de/10013431982
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