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~source:"econis"
~subject:"Betriebliche Wertschöpfung"
~subject:"Deutschland"
~subject:"Electronic Commerce"
~type:"article"
~type_genre:"Fallstudie"
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Betriebliche Wertschöpfung
Deutschland
Electronic Commerce
Digital goods
16
Digitale Güter
16
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7
Geschäftsmodell
7
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3
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International review of entrepreneurship : IRE
3
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
2
Breaking up the global value chain : opportunities and consequences
1
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ECONIS (ZBW)
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B2B Marketing : neue Qualität in der Beziehung zum Kunden
Bock, Kurt
- In:
Marketing Weiterdenken : Zukunftspfade für eine …
,
(pp. 171-184)
.
2018
Persistent link: https://www.econbiz.de/10011741003
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2
Kundenorientierung durch augmentiertes Marketing
Gerdes, Jürgen
- In:
Marketing Weiterdenken : Zukunftspfade für eine …
,
(pp. 187-199)
.
2018
Persistent link: https://www.econbiz.de/10011741004
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3
New business models in-the-making nin extant MNCS : digital transformation in a telco
Dasí, Àngels
;
Elter, Frank
;
Gooderham, Paul N.
; …
- In:
Breaking up the global value chain : opportunities and …
,
(pp. 29-53)
.
2017
Persistent link: https://www.econbiz.de/10011735076
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4
Moonpig.com : do MBA business plans really work? ; part 3: bringing home the bacon
Brown, Robert
;
Hussels, Stephanie
- In:
International review of entrepreneurship : IRE
9
(
2011
)
4
,
pp. 285-288
Persistent link: https://www.econbiz.de/10009552704
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5
Moonpig.com : do MBA business plans really work? ; part 2: over the moon
Brown, Robert
;
Hussels, Stephanie
- In:
International review of entrepreneurship : IRE
9
(
2011
)
4
,
pp. 273-284
Persistent link: https://www.econbiz.de/10009552705
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6
Moonpig.com : do MBA business plans really work? ; part1: against all the odds
Brown, Robert
;
Hussels, Stephanie
- In:
International review of entrepreneurship : IRE
9
(
2011
)
4
,
pp. 253-272
Persistent link: https://www.econbiz.de/10009552707
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