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~source:"econis"
~subject:"Consumer behaviour"
~subject:"Finanzdienstleistung"
~subject:"Konsumentenverhalten"
~subject:"Profitability"
~subject:"Service quality"
~subject:"Theory"
~type_genre:"Graue Literatur"
~type_genre:"Ratgeber"
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Search: subject:"Kundenwert"
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Consumer behaviour
Finanzdienstleistung
Konsumentenverhalten
Profitability
Service quality
Theory
Kundenwert
104
Customer value
100
Beziehungsmarketing
58
Relationship marketing
58
Theorie
21
Deutschland
13
Germany
13
Marketing management
11
Marketingmanagement
11
Betriebliche Wertschöpfung
10
Value creation
10
Customer satisfaction
9
Kundenmanagement
9
Kundenzufriedenheit
9
Dienstleistungsqualität
8
Estimation
6
Marketing
6
Messung
6
Schätzung
6
USA
6
United States
6
Customer integration
5
Erfolgsfaktor
5
Financial services
5
Kundenintegration
5
Lieferantenmanagement
5
Market segmentation
5
Marktsegmentierung
5
Measurement
5
Schweiz
5
Success factor
5
Supplier relationship management
5
Computer-assisted marketing
4
Controlling
4
Dienstleistung
4
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Free
21
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Book / Working Paper
41
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Graue Literatur
Ratgeber
Article in journal
702
Aufsatz in Zeitschrift
702
Hochschulschrift
82
Aufsatz im Buch
68
Book section
68
Thesis
68
Non-commercial literature
40
Arbeitspapier
21
Working Paper
21
Aufsatzsammlung
17
Case study
12
Fallstudie
12
Collection of articles of several authors
10
Sammelwerk
10
Lehrbuch
7
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6
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6
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5
Handbook
5
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5
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5
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2
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2
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2
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2
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1
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1
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English
28
German
13
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Bauer, Hans H.
3
Croux, Christophe
3
Glady, Nicolas
3
Huber, Frank
3
Aflaki, Sam
2
Baesens, Bart
2
Bayón, Tomás
2
Hammerschmidt, Maik
2
Jain, Dipak
2
Keppler, Thomas
2
Kressmann, Frank
2
Popescu, Ioana
2
Van den Poel, Dirk
2
Vollhardt, Kai
2
Audzeyeva, Alena
1
Baecke, Philippe
1
Beck, Chris
1
Benoit, Dries F.
1
Bühler, Pascal
1
Charan, Ashok
1
Chen, Zhan
1
Eiff, Wilfried von
1
Falk, Tomas
1
Feinen, Thomas P. J.
1
Fischer, Lukas
1
Fischer, Thomas M.
1
Gecer, Gökhan
1
Geruso, Michael
1
Graf, Albert
1
Graf, Matthias
1
Grönroos, Christian
1
Grützner, Thore
1
Gutsche, Jens
1
Haar, J. W. van der
1
Hartmann, Kaspar
1
Haupt, Martin
1
Jansen, Daniel
1
Jiang, Xin
1
Karrer, Benjamin
1
Kemp, Ron
1
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Fachhochschule Reutlingen / European School of Business
1
Svenska Handelshögskolan <Helsinki>
1
Universität Mannheim
1
Universitäts- und Landesbibliothek Münster
1
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Faculty & research / Insead : working paper series
4
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
3
Arbeitspapier / IMMF, Institut für Marketing-Management und -Forschung e.V. an der European Business School, Universität Schloß Reichartshausen
2
KBI
2
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
Working paper / International University in Germany, School of Business Administration
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
Arbeitspapier / HHL, Leipzig Graduate School of Management
1
Discussion paper / Center for Economic Research, Tilburg University
1
Diskussionsbeiträge des Instituts für Wirtschaft und Ökologie Universität St. Gallen
1
Diskussionspapiere des Lehrstuhls für Dienstleistungsmanagement und Handel / Fakultät für Betriebswirtschaftslehre, Mercator School of Management, Universität Duisburg-Essen
1
Meddelanden från Svenska Handelshögskolan
1
Research paper series / Swiss Finance Institute
1
Research report / Graduate School Research Institute Systems, Organisations and Management
1
Reutlinger Diskussionsbeiträge zu Marketing und Management
1
Schriften zum innovativen Marketing
1
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
1
THM-Hochschulschriften
1
Wissenschaftliche Schriften der WWU Münster / 4
1
Working paper / National Bureau of Economic Research, Inc.
1
Working papers on finance
1
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ECONIS (ZBW)
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11
Screening in contract design : evidence from the ACA Health Insurance Exchanges
Geruso, Michael
;
Layton, Timothy J.
;
Prinz, Daniel
-
2016
Persistent link: https://www.econbiz.de/10011574929
Saved in:
12
Measuring customer lifetime value : models and analysis
Singh, Siddharth S.
;
Jain, Dipak
-
2013
Persistent link: https://www.econbiz.de/10010235008
Saved in:
13
Modeling sources of heterogeneity in customer lifetime purchase behavior
Jain, Dipak
;
Singh, Siddarth S.
-
2013
Persistent link: https://www.econbiz.de/10009786190
Saved in:
14
Managing retention in service relationships
Aflaki, Sam
;
Popescu, Ioana
-
2012
-
2. rev. vers. of 2011/80/DS
Persistent link: https://www.econbiz.de/10009625502
Saved in:
15
Kundenbewertung
Nufer, Gerd
;
Graf, Matthias
-
2012
Herangehensweisen, den
Kundenwert
zu bestimmen, die jeweils unterschiedliche Ergebnisse liefern. Einen Überblick darüber gibt das …
Persistent link: https://www.econbiz.de/10009521147
Saved in:
16
Managing retention in service relationships
Aflaki, Sam
;
Popescu, Ioana
-
2011
-
Rev. vers. of 2010/32/DS
Persistent link: https://www.econbiz.de/10009357252
Saved in:
17
Forecasting customer behaviour in a multi-service financial organisation : a profitability perspective
Audzeyeva, Alena
;
Summers, Barbara
;
Schenk-Hoppé, …
-
2010
This paper proposes a novel approach to the estimation of Customer Lifetime Value (CLV). CLV measures give an indication of the profit-generating potential of customers, and provide a key business tool for the customer management process. Existing approaches show unsatisfactory performance in...
Persistent link: https://www.econbiz.de/10008797765
Saved in:
18
Customer value analysis in financial services
Maas, Peter
;
Graf, Albert
-
2007
Persistent link: https://www.econbiz.de/10003901109
Saved in:
19
A modified Pareto/NBD approach for predicting customer lifetime value
Glady, Nicolas
(
contributor
);
Baesens, Bart
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003624490
Saved in:
20
Modeling customer loyalty using customer lifetime value
Glady, Nicolas
(
contributor
);
Baesens, Bart
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003618087
Saved in:
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