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Keith, Megan E.
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Keith, Megan
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How effective is location-targeted mobile advertising?
Fang, Zheng
;
Luo, Xueming
;
Keith, Megan E.
- In:
MIT sloan management review
56
(
2014/15
)
2
,
pp. 14-15
Persistent link: https://www.econbiz.de/10011339169
Saved in:
2
Religiosity, attitude toward business, and ethical beliefs : Hispanic consumers in the United States
Patwardhan, Abhijit M.
;
Keith, Megan E.
;
Vitell, Scott J.
- In:
Journal of business ethics : JOBE
110
(
2012
)
1
,
pp. 61-70
Persistent link: https://www.econbiz.de/10009664009
Saved in:
3
Antecedents to the justification of norm violating behavior among business practitioners
Vitell, Scott J.
;
Keith, Megan
;
Mathur, Manisha
- In:
Journal of business ethics : JOBE
101
(
2011
)
1
,
pp. 163-173
Persistent link: https://www.econbiz.de/10009243109
Saved in:
4
Discrimination tests: evaluating context effects and respondent reliability using the switchback experimental design
Keith, Nancy K.
;
Pettijohn, Charles E.
;
Keith, Megan E.
- In:
Journal of targeting, measurement and analysis for marketing
17
(
2009
)
2
,
pp. 115-125
Persistent link: https://www.econbiz.de/10003876463
Saved in:
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