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Beziehungsmarketing
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Internet marketing
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Merisavo, Marko
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Acta Universitatis Oeconomicae Helsingiensis / A
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Managing business in a multi-channel world : success factors for e-business
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Working papers / Helsinki School of Economics
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The interaction between digital marketing communication and customer loyalty : an integrative model and research propositions
Merisavo, Marko
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003769108
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2
The interaction between digital marketing communication and customer loyalty
Merisavo, Marko
-
2008
Persistent link: https://www.econbiz.de/10003766169
Saved in:
3
The effects of digital marketing on customer relationships
Merisavo, Marko
- In:
Managing business in a multi-channel world : success …
,
(pp. 89-104)
.
2005
Persistent link: https://www.econbiz.de/10003120902
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4
The effects of digital marketing on customer relationships
Merisavo, Marko
-
2003
Persistent link: https://www.econbiz.de/10001762807
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