Amodu, Lanre; Omojola, Oladokun; Okorie, Nelson; … - In: Cogent Business & Management 6 (2019), pp. 1-15
The research explored public relations professionals' views on the potentials of adoption of the Internet of Things … increased the sophistication of the target audience of public relations, which requires a matching upgrade of the technological …' of customers themselves. This study, therefore, adopted an online survey to evaluate the views of 100 public relations …